YOKE THE SALON
CUT, COLOUR, CREATE
YOKE The Salon is a creative, forward-thinking hairdressers in Plymouth. At YOKE, we have created a happy and holistic salon, where our focus is on nurturing and growing a community of like-minded people, alongside producing uncompromisingly good hair for our clients.
YOKE THE SALON
We invest a great deal of our time and resources on the education and evolution of our team, as we believe that hairdressing can be a fulfilling and exciting career. We strongly believe that to be the best we must learn from the best industry leaders and artists. Our team at YOKE consists of a very talented collective that are making a big impact on the industry nationally.
Based in the historic and beautiful setting of Plymouth’s Royal William Yard, YOKE is an ethical, environmentally aware salon, with a focus on sustainability and using eco friendly products. We recycle and reduce our energy consumption as much as we can.
YOKE THE SALON
A LOVE FOR PLYMOUTH
YOKE THE SALON
OUR TALENTED TEAM
A team like no other, we put heart and soul into our work, and it’s why we have so many happy and loyal customers.
While each stylist has their own specialism and unique vision, we’re proud to have a qualified team with the same strong foundation of skills, who all work to the same high standard.
A shared skillset and ethos comes as standard, regardless of who takes care of you at YOKE. It means you and your hair are always in the best hands.
Dedicated to nurturing talent, we constantly invest in our development, to be true to ourselves and to you. That means education and training with the top teachers and hairdressers in the world.
Competition winners, ambassadors and educators for brands like L’Oreal, ELEVEN and ghd are all part of our gang. And as a team, we reached the semi-finals of L’Oreal’s Colour Trophy in 2019 and 2020.
We love bringing this flair and knowledge into the salon, to you. We’re passionate about creating beautiful hair, with long lasting colours and cuts, and providing an outstanding experience every time you visit.
Take a look at the team that makes YOKE one of the best salons in the country.
Specialisms: precision cutting, classic colouring and finishing
A highly skilled hairdresser with 20 years’ experience, Steve is a precision cutting specialist and has worked at some of the top UK and Australian salons. He is also skilled at session styling and cutting, and has secured national finalist spots in the L’Oreal Colour Trophy competition.
Steve set up YOKE with wife and business partner Jo in 2018 having returned from two years in Sydney, and having spent the time working in one of the city’s most exclusive hair salons.
We can’t help but namedrop, because Steve’s trained under some of the industry’s best and brightest. From excelling in advanced cutting and colouring courses with world-leading brands including L’Oreal, Wella, Kevin Murphy and Keune, to training under Eugene Souleiman, Rudi Lewis, Adee Phelan, Trevor Sorbie, the Vidal Sassoon art team, Cobella, and Charles Worthington.
Specialisms: colour specialist, blondes and colour correction
With over 18 years in the industry, Jo has a wealth of experience. A skilled colourist, Jo is a qualified L’Oreal Colour Specialist, a previous member of the prestigious L'Oreal ID artist team, and part of the L’Oreal Colour Specialist Connective team.
Starting out at Toni & Guy Cheltenham, Jo’s gone on to work alongside some of the top hairdressers and art teams in the world, for numerous productions and competitions, including London and Sydney Fashion Weeks and British Hairdresser of the Year.
Learning from some of the best on her way, Jo’s attended advanced cutting, colouring and session styling courses with Errol Douglas, Charles Worthington, Lee Stafford, Sean Hanna, Anthony and Sacha Mascolo, Trevor Sorbie, Eugene Souleiman, Zoe Irwin, Rudi Lewis and Patrick Cameron. Most recently, Jo took part in Jennie Roberts’ Advanced Afro Hair Texture Cutting Course.
Specialisms: precision cutting, creative flair, fashion colour specialist, curly hair
Over a decade of industry knowledge, James loves inspiring clients with his creative skills. A Partner at YOKE, James bring a huge amount of passion and skill to the salon. He holds a highly coveted Creative Cutting Diploma from Vidal Sassoon and has completed all L’Oreal Colour keys courses.
Always up for sharing his talent as well as developing in the industry, James can be seen on stage demonstrating his skills for the British Fellowship for Hairdressings Project Colour art team, ghd and Denman. Most recently, James’ training has involved a two-day immersive session with multiple time British Hairdresser of the year, Brooks & Brooks and another day shoot with current British hairdresser of the year Robert Eaton.
James has previously been a ghd Brand Warrior, and has worked with the ghd art team and mentor Zoe Irwin to teach new trends to other stylists in the South West. He’s part of the L’Oreal ID Artist squad and has worked backstage at the Central St Martins White show alongside Jamie Stevens and Neil Moody as well as London Fashion week 2022. James reached semi-finalist status at the L’Oreal Colour Trophy in 2019 and 2020 as part of the YOKE team, and has completed all L’Oreal Colour keys courses.
Specialisms: blonde specialist and long hair expert
Katie loves and excels in all areas of hairdressing; she’s an integral part of the team at YOKE and has honed her skills to become a Master Colourist. She shines when it comes to all things blonde; in particular hand painting hair and balayage, and she prides herself in beautiful finishes and relaxed boho hairups.
Beginning her career at 16 while living in Australia, Katie went on to win 1st place in the Intercoiffure photographic competition and worked on the backstage session team at Perth Fashion week for four years. She reached semi-finalist status at the L’Oreal Colour Trophy in 2019 and 2020 as part of the YOKE team, and has completed all L’Oreal Colour keys courses.
Specialisms: freehand hair painting – and developing her skills across all areas
Joining us in 2019, we were lucky that Nina decided to change career and come on board as an apprentice. With a BA(hons) in photography and background in fashion retail, Nina is creative in all she does. With all training complete, Nina has now graduated to an Emerging Stylist.
Most recently, she was selected from hundreds of applicants to be a part of the very first ELEVEN Collective squad. She’ll be mentored and work alongside some incredible industry leaders, including Melvin Royce, and Australian hairdresser of the year, Joey Scandizzo. She reached semi-finalist status at the L’Oreal Colour Trophy in 2020 as part of the YOKE team, and has completed all L’Oreal Colour keys courses.
Specialisms: colour correction, short hair cutting, classic colouring techniques
A plethora of industry and management qualifications under her belt, Erin is a Wella Master Colour Expert. She started her career at the age of 13 as a Saturday girl and having been qualified for over 15 years, she has a wealth of knowledge, a broad skillset, and attention to detail.
Erin reached finalist level at the Wella Trendvision competition twice and had her work published. She has also trained with some of the top industry professionals, including Patrick Cameron, Darren Ambrose and the Sanrizz Art team. She reached semi-finalist status at the L’Oreal Colour Trophy in 2019 and 2020 as part of the YOKE team, and has completed all L’Oreal Colour keys courses.
Specialisms: cutting specialist especially bobs, balayage and blondes
A gifted stylist, Jordan’s talent and meticulous attention to detail is impressive. She’s a competent and confident colourist and stylist, having completed numerous creative courses.
Jordan completed her NVQ 2 & 3 alongside her training at Toni & Guy. She went on to win Toni & Guy’s Junior of the year in the south west and will be competing in the National Grand Final, which we are delighted to support her with. She reached semi-finalist status at the L’Oreal Colour Trophy in 2020 as part of the YOKE team, and has completed all L’Oreal Colour keys courses.
Specialisms: lived in hair colour, blondes, and curly hair specialist
Joining the team in 2020, Amelia delivers flawless work. With the most beautiful curls of her own, she’s developing her skills as a curly hair specialist. If you want to embrace your natural texture, she has all the tips and tricks to get your curls looking amazing.
While previously working as a self-employed stylist in the city, Amelia's dedication to her career led her to investing in her own training, taking part in courses across the UK. At YOKE, Amelia has developed her skills further, including on courses with Emily Mander and other industry leaders.
Amelia is now a L'Oreal ID artist 2022, picked from hundreds of applicants across the UK and Ireland. She reached semi-finalist status at the L’Oreal Colour Trophy in 2020 as part of the YOKE team, and has completed all L’Oreal Colour keys courses
Specialisms: customer service, planning, and organising the team
The first point of contact for visitors to YOKE, Amie schedules appointments and ensures our day runs smoothly – all while creating a happy, healthy vibe in the salon. She’s also a whizz at coordinating the salon’s growing calendar of events, digital content and social media.
After attending Plymouth College of Art & Plymouth University, Amie started her career in Fashion merchandising & Management before leaving to run a local design agency. Immersed in the growing local creative scene and the collective of independent businesses in Plymouth, Amie is always on the lookout to create fun and exciting ways to bring our immediate and wider community together.
Specialisms: working with long hair and learning colour
Joining us on work experience in 2020, we’re over the moon to now have Emily as a full time apprentice, while studying at Skills Group. Emily is an attentive, kind and caring member of the team – and also a naturally gifted stylist. With a great eye for colour and the confidence to get stuck in, she is developing as a future colour specialist.
Emily has always had an interest in the industry; academically bright she aced her A-Levels before working in retail to develop her natural customer service skills and confidence, then made the welcome move into hairdressing.
Specialisms: learning all to do with textured hair
Our newest apprentice, Hope joined us after a stint of work experience. Her drive to learn is already wowing us, on top of which, she’s thoughtful and delivers amazing customer service. We love seeing Hope learn and throw herself into her apprenticeship.
Hope’s ambition is to specialise in working with curly and textured hair, and use her knowledge and skills to empower people with afro textured hair to embrace and love it. We’re doing everything we can to support her dream, with training and encouragement to learn as much as possible.
Specialisms: lived in colours, balayage, styling
A relative newcomer to Plymouth, Eloise joined us at YOKE as a Creative Director with some serious skills. Naturally gifted and with an amazing eye for colouring, her work is soft, and she takes great pride in creating natural colours and beautiful blends, particularly favouring textured hair.
Eloise has been dedicated to her personal education and development since she began her career working in Hull. She’s one of just six stylists across the UK to be a part of the prestigious ghd Style Squad, where she’ll be mentored and learn from industry leaders whilst representing one of the biggest brands in the world. Eloise is also a L'Oreal ID artist 2022, picked from hundreds of applicants across the UK and Ireland.
Specialisms: customer service and keeping YOKE running smoothly
Part of our warm and welcoming front of house team, Lucy brings amazing customer service and love for detail to YOKE – helping you feel at home the moment you walk in the door.
Lucy also runs her own creative business Never Perfect Studio as well as co-running the amazing Native Makers market in Plymouth.